Official Global Sourcing Gateway
30TH EDITION | GLOBAL BEAUTY B2B

China Beauty
Expo (CBE)

The ultimate destination for beauty professionals. Source the latest in skincare, makeup, and high-tech supply chains.

260ksqm Space
3.2k+Exhibitors

Event Themes

Spanning 260,000 sqm across the SNIEC venue, CBE 2026 is divided into specialized sectors.

CBE Beauty Finished Products & Brands
Skincare Makeup Fragrance Men's Care Personal Care Beauty Franchising
CBE Cosmetech The Beauty Supply Chain
OEM / ODM / OBM Packaging Raw Materials Machinery Testing & Solutions
CBE Professional Medical Beauty & Hair
Medical Beauty Nail & Eyelash Salon Equipment Hair Products

Plan Your Visit

Receive a curated VIP sourcing roadmap and exhibitor match-making guide for Shanghai 2026.

Logistics Guide

Getting to NECC Shanghai

Strategic transport intelligence for CBE 2026 attendees.

The Gold Standard: Metro Line 2

Line 2 is the most reliable method to bypass Shanghai surface traffic. It delivers you directly to the expo's main registration hub.

  • Station: Hongqiao Airport Terminal (花木路) - Terminal Station.
  • Direct Access: Use Exit 2 for the North Entrance Hall.
  • Tip: Link your credit card to Alipay Transport for paperless entry.

Bilingual Address Card

Show this to your driver or copy into the DiDi app (available in English).

请带我去:上海新国际博览中心 (龙阳路2345号) SNIEC: 2345 Longyang Road, Pudong District

Estimated Fare from Bund: ¥40 - ¥60

Arrival via PVG Airport

Take Line 2 to East Xujing Station

70 min (60 Km) from Pudong Airport to NECC. It is the fastest train in the world and puts you 5 minutes away from the venue.

Beauty Trade Ecosystem

Our Global Supply Network

Direct access to our specialized verticals for cosmetics sourcing, logistics, and beauty delegations.

The VOC Advantage

Your 360° Sourcing Roadmap

Navigating the world's largest beauty exhibition requires precision. We maximize your ROI through a proven three-phase strategy.

01

Pre-Fair: Precision Planning

Before you leave India, we shortlist specific Pavilions across the **260,000 sqm** venue. We handle your specialized visa, executive stay at 5-star hotels near SNIEC, and pre-register your VIP badges to bypass the standard entry queues.

02

On-Ground: Strategic Navigation

Our bilingual industry experts guide you through the halls. We target verified booths, assist in technical cross-border negotiations, and document all samples and quotations in a streamlined digital catalog for your review.

03

Post-Fair: Secure Fulfillment

Our work continues after the fair ends. We conduct rigorous factory audits, perform quality inspections of your first batch, and manage the entire logistics chain from Shanghai Port to your final warehouse in India.

Ready to Scale Your Business in 2026?

Our experts are currently shortlisting the delegation group for the Shanghai CBE. Secure your spot in the boardroom.